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10 best free SEO tools list (Tested & trusted)

Every SEO professional agrees that doing SEO barehanded could be a dead-end deal. SEO software makes that point consuming and makes the job lot faster and easier. There is an excellent number of SEO tools designed to serve every purpose of website optimization. They provide you assistance at each stage of SEO starting with keyword research and finishing with the analysis of your SEO campaign results.

Nowadays you can find a good range of totally free SEO tools available online. And this overview of the foremost popular free SEO tools goes to assist you to choose up the ones that can make your website popularity soar.

If you’re a webmaster like me, search engine optimization (SEO) of your website should be one of your prime agendas. We all know that netizens of the twenty-first century are hooked on information disseminated through digital media. People now love to search for information through their favourite search engines. If you want your website to be successful, you would like to make sure that your site appears on the first page of the search list, the sooner the higher.

The need for SEO becomes evident from a survey result. 60% of the people access websites finding them from the search engines. More astonishingly, 90% of the people click only the first result and don’t bother to go down to the second page. These facts only underscore the necessity of comprehensive SEO of your site. For SEO, you have to depend upon SEO tools.

Fortunately, a number of them are free of charge. Like me, you should also bank upon these free SEO tools and make your site more competitive without even spending a cent. This article and its subsequent part give you information about some of the best free SEO tools available in the market.

In every aspect of life, it’s always a race for the highest position. Similarly, everybody yearns for a top squeeze search engine result, so that maximum visitor gets interested in them through the precise keywords.

search engine optimization (SEO) helps within the process of achieving this objective. Many free SEO tools are available that help the websites in this regard. These tools serve many objectives, like keyword research, checking backlinks and page ranks, and analytics.

search engine marketing (SEM) promotes the visibility of websites on the search engine result pages by incorporating advertisements in the form of paid placements, paid inclusions, and contextual advertising. This could be more expensive, but it becomes a necessity when the website is unable to find a prominent place in the search engine result pages. The subsequent are some of the important free SEO tools:

If you just launched your website and you don’t have money to start SEO for your website, during this article, I’m aiming to share you free SEO tools you can use to gain little visibility on your website and gain Visitors.

We all know to generate sales/conversation on our website we need visitors to come to our website, and SEO to rank our site on search engines. And without SEO NO Visitors and Without Visitors NO Sales/Conversation.

Here are the 10 best free SEO tools to start with:

  • Google AdWords Keyword Tool
  • Google Analytics
  • Yahoo! Site Explorer
  • XML Sitemaps Generators
  • SEO Book’s Rank Checker
  • Backlinks Watch
  • Seoraporu
  • SEO PowerSuite.
  • SEO toolbar
  • SpyFu (spyfu.com)


Google AdWords Keyword Tool comes with originally aimed to help Google AdWords advertisers, you can use that for keyword research too.

GA Keyword Tool can help you discover which keywords you can use to focus on to get Visitors. It can also show you competition for the chosen keywords, allows you to see estimated traffic volumes and provides a list of suggestions on popular keywords.

Google AdWords Keyword Tool features a user-friendly interface and moreover, it’s totally free. you can use other paid alternative tools like Wordtracker or Keyword Discovery which will be effective furthermore, but Google AdWords Keyword Tool is the ultimate leader among free keyword research tools.

Irrespective of whether you’re a starter or an already established portal on the internet, you can still attract more visitors to your site by achieving the highest-ranking positions for some set of keywords. one of the most popularly used tools that could assist you in achieving good rankings is the Google AdWords- Keyword Tool.

I want to point out to you five amazing ways I take advantage of the Google AdWords Keyword Tool (GAKT) to discover outstanding and hot keywords to work on any internet business. I’ll be honest with you and unfold unto you what I do. I use 4 excellent software or automated tools to find excellent and hot keywords to work on the optimization of my website, all of them are free and have given me amazing results. you will be surprised at what they can do.

How to Use the Google AdWords Keyword Tool

With the Google AdWords Keyword Tool, a writer can generate keyword information, create more page views, and ultimately boost a website’s ranking. To use the Google AdWords Keyword Tool, just follow these simple steps:

  • Step 1: Type in a word or phrase within the query box.
  • Step 2: Set the parameters for the search. Choose the situation of the search you would like to urge results from, the language used and the devices used.
  • Step 3: Enter the safety word or login to your Google AdWords account if you have any.
  • Step 4: Click on “Search”.

You will see 4 columns. The keyword list, competition, global monthly searches and local monthly searches.

From the values on the columns, it will be easier for you to settle on your main keyword and secondary keywords you would like to use for your article.

READ ABOUT: how to use google analytics to your advantage


What is google analytics?

Google Analytics is a free web analytical tool from Google. With this tool, you’ll easily monitor your site’s performance and highlight areas on your site you would like to improve.

Google Analytics allows you to discover various statistics about your website, like the quantity of traffic your site is getting, where your site visitors are coming from, and therefore the keywords web surfers are using to seek out your site, among other things.

Using Google Analytics together with your website may be a great idea because it takes minutes to check in for and can provide you all the required metrics you’ll need to determine what is working, or not working, on your website for successfully capturing new sales for your business…

You can use Google Analytics as a tool to drive even more traffic to your site. Google Analytics is not just used to show where traffic is coming from and to tell statistics about your site. What many of us don’t know is that you simply can use Google Analytics to analyze your website and increase your traffic thus bring more visitors to your site.


We all know that link building is a crucial SEO strategy. Though there are a variety of link-building tools within the market, Yahoo! Site Explorer beats most of them. The tool finds all links that point to your site and also makes an ordered list of these links consistent with their importance (from an SEO standpoint). Site Explorer also helps in improving your site’s visibility and overall SEO capability within the backdrop of Yahoo! search engine, almost like Google Webmaster Tools.

Yahoo Site Explorer allows you to explore all of your webpages, that are currently indexed by the Yahoo search engine. This free tool allows website owners/webmasters, to view the most popular pages from any website, study a comprehensive sitemap; and confidently determine the link popularity of a specific webpage. Furthermore, the tools found in Yahoo Site Explorer, are often used for:

  • Exploring an internet site
  • Registering and Authenticating Websites
  • Deleting URLs
  • Managing Your Feeds
  • Dynamic URLs



What is sitemap?

A sitemap is quite simply a map or a guide that lists all the sections and pages of your website. One may find that tons of internet sites have this feature, particularly the HTML type, for the advantage of users or visitors who have specific needs which will be answered by the content in your site that is not readily located by clicking on section links or using search engines. it’s a practical way of ensuring that users of your site are able to maximize the site to suit their needs.

Getting all of your website pages indexed on the main search engine directories (Google, Yahoo and MSN) is often as easy as 1-2-3-4. It starts with Page Indexing in Google. this will be accomplished by creating and registering with Google an XML Sitemap File. you don’t need to know XML coding because Google has provided FREE access to a site that automatically generates your website XML Sitemap file in proper Google XML format.

READ ABOUT: how to create google Sitemaps


A Firefox plugin that enables you to check where your website is ranking in keyword searches. Once you picked up some keywords and optimized your website for them, it’s vitally important that you watch these keywords rankings. Being in the know of where your website stands in search results is crucial for more rational use of your SEO resources, streamlining your SEO efforts and final success of your SEO campaign. Google, Yahoo and Bing. SEO Book’s Rank Checker is a widely used tool that is very recommended to check your search engine rankings.

There are tons of rank checking tools out there, both free and paid. Most of them allow you to track multiple sites and keywords a some of the higher ones are Rank Checker by SEO book (free), Advanced Web Rankings (AWR) (paid with a free trial) and Rank Tracker by Link-Assistant (free and paid).


SEO revolves around backlinking. This tool gives you a transparent count and analysis of your website’s backlinks including the page they are on, anchor text and the total number of backlinks on that particular page. this useful tool will let you know who’s linking to your content and track the success of your link-building campaign. Another backlink tracker I also use is Majestic-SEO (majesticseo.com)

You must remember by now how the backlink watch process is important for your online business. It guides people to your website and connects you to other pages making you more visible. An inbound link is essential for your business because it causes you to more visible ahead of a possible client. They even prove your repute in the online business market


seoraporu is a professional and free SEO audit tool. Optimize your website with their SEO report and increase your rankings in the search engines, gain more visitors.

This is a great tool for analyzing your competition and your SEO Report. If you are looking for a way to your SEO and engagement metrics for your website; identify sites for affiliate and SEO link building. Also, you’ll analyze competitor keywords and search strategies for free. Other features include; analyzing subdomains, tagging, comparisons, portfolios and CSV download of information. seorapura.co also can analyzing site age, Ip address, server type, Alexa rank, Dmoz registration, Google PageRank, Index (Google, Yandex, Bing) map entries (Google, Yandex, Bing), Social media accounts record (Facebook, Twitter, Google Plus, Foursquare, etc).


What is SEO PowerSuite

SEO PowerSuite is an SEO software tool that purports to be a beat one tool and therefore the best one out there. If you use it correctly, your website will get on the first page of Google for keywords you target, more quickly and simply. While it’s debatable whether it’s the simplest SEO program out there, it definitely has a lot more features than the average software package, and the more expensive price of the software and the updates reflect it.

SEO PowerSuite features a range of features. There are tools that specialize in on-page and off-page optimization. For on-page optimization, the software automatically generates a report containing an analysis of your sites. For off-page optimization, the software gathers valuable information about competitor’s linking strategies. It also identifies other link sources that you simply can use to spice up your search engine ranking. SEO PowerSuite may be a relatively large-sized desktop application that runs on Java.


Looking for information on the web can be frustrating especially if you’re unsure about which specific sites to use. It can take tons of your time to seek out a site that has the knowledge you need. one of the explanations, why people spend tons of their time trying to find information on the web, is because they use the incorrect options. If you would like to urge information quickly, you’ll use a free SEO toolbar. SEO toolbar download will only take a couple of minutes and you’ll be ready to get search results within a really short time.

What is SEO toolbar

The SEO Toolbar is just like any other toolbar but with a special purpose altogether and you’ll find it in the same place as where you discover the opposite toolbars. Yet, as was mentioned, the SEO Toolbar is of a singular goal and aim and this toolbar can greatly assist you in your search engine optimization efforts.


Using the SEO Toolbar, you can immediately get the ranking of a website or a keyword within the top search engines like Google, MSN Bing, and Yahoo and you’ll check the rankings all directly or individually. you can also check the forty items on the highest list of these search engines.

They usually accompany a spread of features to form it easy to seek out information. Each search engine has its own menu which will cater to individual needs. they’re enhanced to include utilities that will offer you optimal results. This SEO toolbar download option will make it easy for you to search for videos, images and audio. some of the features that are available include email support, pop-up blockers and spyware. you will also get some support-related links. it will also assist you to index some of the sites that you use on a daily basis. Links to a number of the leading forums and pay-per-click options also are provided.

10. SpyFu (spyfu.com)

SpyFu allows you to enter either a keyword or domain into its search box to start the method. you are afterward presented with results to assist you to opt if a specific keyword is an appropriate choice for your SEO or ad campaigns and other keyword possibilities. From domain searches, you’ll see your competitors and find out details of their organic or paid search campaigns. there is paid version of spyfu.com which offers more features, but the free one has quite a lot also.

SpyFu is a comprehensive spying solution that allows you to find:

  • Top SEM Spenders in your niche: you can use this feature to work out who the highest dog is in your market.
  • Top SEO player in your niche: in almost every niche, you have PPC and SEO-only players. SpyFu allows you to seek out out about them.
  • Top Keywords for SEO and PPC: SpyFu allows you to seek out the relevant keywords in your niche. you’ll download and use the keywords on your own sites.
  • Top Ad Competitors: you not only can determine who the large PPC players are in your market, but you’ll also find about the highest ads by using SpyFu.

SpyFu allows you to spy on your competitors and follow their every move. it’s true that SpyFu, a bit like Compete and Keyword Spy, is not completely accurate. But it does provide enough valuable information to form the service worth using. SpyFu may be a powerful niche finding tool also. you can track the trends across industries to seek out hot niches.


There are many software tools available in the internet market but there are also free SEO tools and software that the networks provide and you can readily get success from these tools. There are so many benefits you can enjoy by availing yourself with these free tools and feel the fulfillment of getting high ranks in the search results.

For your SEO strategies, you can start with those free SEO keyword tools offered by the above networks. With these tools, you can also do good research on the keywords that can be best for your site in terms of giving good optimization and with less competition, such that you can enjoy good-sized traffic coming to your site.

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